Facebook Data 2024
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statistics and trends
Facebook 2024
This report provides a comprehensive overview of Facebook’s user base, demographics, engagement, and advertising reach, based on information from reliable sources like Statista, SocialPilot, and The Social Shepherd (as of May 2024).
Facebook User and Demographics
This section dives deep into the world of Facebook users, exploring their numbers, locations, and characteristics. With over 3 billion active users, Facebook remains the social media giant, but how is its user base evolving? We’ll explore trends in user growth, top countries for Facebook use, and the demographics of who’s scrolling and sharing. From a slight male majority to a millennial stronghold, understand who makes up the Facebook community and how it might be changing. pen_spark tune share
01
Number of Users
Over 3 billion monthly active users (MAUs): Facebook boasts the largest social media user base globally [Statista].
02
Growth Rate
Slow but steady growth: While user acquisition remains positive, the growth rate might be slowing down compared to previous years [SocialPilot].
03
Top Countries
India: Leads the pack with over 366 million users [Statista].
United States, Indonesia, and Brazil: Each have well over 100 million users [Statista].
04
Users by Region
Exact regional breakdowns are unavailable, but Facebook has a significant presence across all major regions
05
Demography
Gender: Slightly more male users than female (data may not account for non-binary users) [Hootsuite Blog].
Age: Millennials (aged 26-41) make up nearly half the user base, with a decline in teen users [Hootsuite Blog]. However, projections suggest Facebook will attract a wider demographic in the coming years [The Social Shepherd].
06
Average Age
Precise data unavailable, but likely skews towards Millennials (aged 26-41) based on user demographics.
Facebook in Focus
Who uses it and Why?
Mobile Usage
Over 98% of users access Facebook through mobile devices [DataReportal].
Seamless Integration
This is a flexible section where you can share anything you want. It could be details or some information about feature two.
Engagement by Country
Data varies significantly by country and cultural factors. Generally, developing economies tend to have higher engagement rates.
Facebook Ads Reach
ou can potentially reach over 2.2 billion users with Facebook Ads (as of April 2023) [DataReportal]
Posts Engagement
Specific data on engagement frequency is unavailable, but Facebook facilitates billions of comments, likes, and content shares daily [The Social Shepherd].
Avg. Engagement Rate
Averages are difficult to determine due to diverse content types and user behavior. However, benchmarks exist for specific industries and content formats.
Facebook Comparison to Other Platforms
While Facebook remains the largest social media platform, others like Instagram (owned by Meta) and TikTok are seeing significant growth, particularly among younger demographics.
